Needle vs. <model-viewer> vs. Sketchfab

See how Needle, <model-viewer>, and Sketchfab compare across key features and capabilities for usage on the web and creating XR experiences for designers, developers and teams.

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Web-first runtime integrated with Unity and Blender plugins, complemented by Needle Cloud for optimization and hosting.
Needle
A Google-developed web component for easily embedding interactive 3D models (glTF/GLB) and AR experiences into HTML pages.
<model-viewer>
Leading online platform for publishing, sharing, discovering, and embedding 3D/VR/AR models, featuring a high-quality universal web viewer.
Sketchfab
Core Platform & Workflow
Solution Type
3D Engine
Cloud Platform
Authoring Tool
Optimization Tool
Web Component
Needle
Solution Type: 3d-engine, cloud-platform, authoring-tool, optimization-tool, web-component
A comprehensive suite including a runtime engine, cloud services for optimization/hosting, authoring via Unity/Blender plugins, and embeddable web component output.
Web Component
<model-viewer>
Solution Type: web-component
A custom HTML element (<model-viewer>) designed for simple 3D model display and AR.
Cloud Platform
Sketchfab
Solution Type: cloud-platform
A platform focused on hosting, discovering, and viewing 3D assets, providing an embeddable viewer.
Made for the web
Needle
Made for the web: Yes
Built from the ground up for the web, focusing on fast loading, efficient rendering, and cross-platform web deployment.
<model-viewer>
Made for the web: Yes
Focuses on ease of use, optimized loading (lazy loading, poster), and performance for web display.
Sketchfab
Made for the web: Yes
The platform automatically processes and optimizes uploaded models for efficient web viewing.
Typical Workflows
Unity Editor
Blender Editor
Code
HTML
Asset Upload
Needle
Typical Workflows: Unity Editor, Blender Editor, Code, HTML, Asset Upload
Primary workflow involves using Unity or Blender as the authoring environment, exporting scenes and logic. Custom scripts (TypeScript/JavaScript) extend functionality.
HTML
<model-viewer>
Typical Workflows: HTML
Used by adding the `<model-viewer>` tag to an HTML page and configuring via attributes.
Asset Upload
Sketchfab
Typical Workflows: Asset Upload
Users upload pre-made models and configure viewer settings (materials, lighting, annotations).
Use with Unity
Needle
Use with Unity: Yes
Deep integration with Unity Editor via dedicated plugin, allowing export of scenes, C# scripts (transpiled), materials (Shader Graph), animations, and components.
<model-viewer>
Use with Unity: No
Consumes glTF files, which can be exported from Unity.
Sketchfab
Use with Unity: No
Consumes assets exported from various sources, including Unity.
Use with Blender
Needle
Use with Blender: Yes
Integration with Blender via addon, supporting export of scenes, materials, animations, and custom logic nodes.
<model-viewer>
Use with Blender: No
Consumes glTF files, which can be exported from Blender.
Sketchfab
Use with Blender: Yes
Offers a Blender addon for direct uploading, and consumes exported formats.
Interactivity Building Blocks
Needle
Interactivity Building Blocks: Yes
Includes a rich set of components for common interactions, animations, and UI elements.
<model-viewer>
Interactivity Building Blocks: No
Provides built-in features for model display, camera controls, and AR placement, but not for broader interactivity.
Sketchfab
Interactivity Building Blocks: No
Provides annotation system and basic interaction controls, but not a component system for custom behaviors.
Extensible with Coding
Needle
Extensible with Coding: Yes
Uses TypeScript with full IDE support in both Unity and standalone projects.
<model-viewer>
Extensible with Coding: No
Allows for JavaScript event handling and basic property manipulation via API, but not for extending core functionality.
Sketchfab
Extensible with Coding: No
Viewer API allows some programmatic control, but not full scripting of custom behaviors inside the viewer.
Engine Capabilities
Physically-Based Rendering
Needle
Physically-Based Rendering: Yes
Supports Physically Based Rendering (PBR), custom shaders (via Unity Shader Graph export), lighting, and post-processing effects.
Limited
<model-viewer>
Physically-Based Rendering: Limited
Supports PBR materials, environment maps, and basic lighting/shadow options, but no control over per-object shadows, reflection probes, lightmaps or other advanced rendering features.
Limited
Sketchfab
Physically-Based Rendering: Limited
High-quality PBR rendering, customizable lighting, environments, post-processing effects, and material editor within the platform. No script control over rendering order, shadows, and so on. No in-scene lights.
Component System
Needle
Component System: Yes
Leverages the component-based architecture of Unity/Blender, extended with custom web-specific components.
<model-viewer>
Component System: No
Internal structure, not exposed as an ECS.
Sketchfab
Component System: No
Internal viewer architecture.
Built-in Networking
Needle
Built-in Networking: Yes
Built-in real-time networking for multiplayer and collaborative applications.
<model-viewer>
Built-in Networking: No
Not designed for networked experiences.
Sketchfab
Built-in Networking: No
Doesn't support multi-user experiences.
Timelines and Sequencing
Needle
Timelines and Sequencing: Yes
Supports timeline-based sequencing, complex animations, animator state machines, blending, and more.
<model-viewer>
Timelines and Sequencing: No
Can play animations embedded in glTF but has no built-in sequencing system.
Sketchfab
Timelines and Sequencing: No
Can play animations embedded in models but has no sequencing or timeline system.
Animation Controls
Needle
Animation Controls: Yes
Supports complex animations authored in Unity (Animator, Timeline) or Blender and exports them for the web.
<model-viewer>
Animation Controls: Yes
Can play animations embedded within the loaded glTF model.
Sketchfab
Animation Controls: Yes
Plays animations embedded in the uploaded models.
Animated Materials
Needle
Animated Materials: Yes
Supports material animations, shader graph, and procedural material effects.
<model-viewer>
Animated Materials: No
Supports materials in the glTF, including basic animation defined in the model, but no dynamic material creation or animation.
Sketchfab
Animated Materials: No
Supports animated textures in uploaded models but no custom material animation creation.
Audio Playback
Needle
Audio Playback: Yes
Supports spatial audio configured via Unity/Blender components.
<model-viewer>
Audio Playback: No
Does not have built-in audio features.
Sketchfab
Audio Playback: No
Sketchfab used to support embedded audio in the past, but doesn't support it anymore.
Video Playback
Needle
Video Playback: Yes
Supports video textures and playback controlled via components.
<model-viewer>
Video Playback: No
Does not directly support video textures.
Sketchfab
Video Playback: No
Focuses on static and animated 3D models.
Physics Integration
Needle
Physics Integration: Yes
Integrates with physics engines, configured via Unity/Blender components.
<model-viewer>
Physics Integration: No
Focuses on model display, does not include physics.
Sketchfab
Physics Integration: No
Focuses on asset display, not physics simulation.
glTF 3D Support
Excellent
Needle
glTF 3D Support: Excellent
Uses glTF as its core runtime format and supports import of various formats (FBX, USD, VRM etc.) which are converted.
<model-viewer>
glTF 3D Support: Yes
Designed specifically for loading and displaying glTF 2.0 models.
Sketchfab
glTF 3D Support: Yes
glTF is the preferred format; platform automatically converts many other formats to optimized glTF for viewing.
Custom User Interfaces
Needle
Custom User Interfaces: Yes
Facilitates creation of UI using standard HTML/CSS and frontend frameworks, integrated with the 3D scene.
<model-viewer>
Custom User Interfaces: No
Provides basic interaction controls (orbit, pan, zoom) and hotspots. Customization primarily via HTML/CSS/JS API.
Sketchfab
Custom User Interfaces: No
Provides the standard viewer UI (controls, annotations) with slight customization options.
Web Integration & Deployment
Web Component
Needle
Web Component: Yes
Exports projects as standard web components (<needle-engine> tag) for easy embedding into any HTML page or web application.
<model-viewer>
Web Component: Yes
It is fundamentally a web component.
Sketchfab
Web Component: Yes
Provides iframe/oEmbed code for easy embedding, functioning like a web component.
PWA Support
Needle
PWA Support: Yes
Being web-native, Needle Engine projects can be easily included in Progressive Web Apps for offline capabilities and installation.
<model-viewer>
PWA Support: No
Can be included in Progressive Web Apps but provides no specific PWA features itself.
Sketchfab
PWA Support: No
Embeds work in PWAs; viewer can be used within Progressive Web Apps.
HTML/CSS Integration
Excellent
Needle
HTML/CSS Integration: Excellent
Designed to seamlessly integrate with HTML, CSS, and frontend frameworks (React, Vue, Svelte etc.), allowing blending of 2D UI and 3D content.
Excellent
<model-viewer>
HTML/CSS Integration: Excellent
Designed specifically for seamless integration into standard HTML pages.
Sketchfab
HTML/CSS Integration: No
Can be embedded in other websites, but can't easily combine web UI and the Sketchfab viewer
Host Anywhere
Needle
Host Anywhere: Yes
The core runtime can be self-hosted on any static server. Needle Cloud features (optimization, hosting, analytics) require the cloud service.
<model-viewer>
Host Anywhere: Yes
Requires only static hosting for the component and model files.
Sketchfab
Host Anywhere: No
Models and viewer are hosted on Sketchfab's platform.
Asset Hosting
Needle
Asset Hosting: Yes
Needle Cloud provides managed hosting and CDN delivery for optimized assets.
<model-viewer>
Asset Hosting: No
Requires external hosting for the glTF/GLB model files.
Sketchfab
Asset Hosting: Yes
Core function is hosting 3D models which can be accessed via API.
App Hosting
Needle
App Hosting: Yes
Needle Cloud provides managed hosting and CDN delivery for optimized applications.
<model-viewer>
App Hosting: No
Requires external hosting for the HTML page and model files.
Sketchfab
App Hosting: No
Not applicable – does not support full apps.
Performance & Optimization
Engine Size
Medium
Needle
Engine Size: Medium
Optimized runtime aims for minimal footprint, size depends on included features.
Small
<model-viewer>
Engine Size: Small
Relatively lightweight as it bundles a subset of three.js.
Medium
Sketchfab
Engine Size: Medium
The viewer code needs to be loaded.
Loading Performance
Excellent
Needle
Loading Performance: Excellent
Rapid development cycles and fast loading times through optimized runtime and asset handling.
Fast
<model-viewer>
Loading Performance: Fast
Implements strategies like lazy loading and posters for optimized loading experience.
Medium
Sketchfab
Loading Performance: Medium
Optimized viewer and asset delivery for quick loading. No GPU compressed formats.
Runtime Performance
Excellent
Needle
Runtime Performance: Excellent
Designed for efficient rendering performance across desktop, mobile, and XR devices.
Good
<model-viewer>
Runtime Performance: Good
Offers good performance for its primary use case of displaying and interacting with single models.
High
Sketchfab
Runtime Performance: High
Offers good rendering performance for viewing complex models. High memory usage.
Smart Asset Optimization
Excellent
Needle
Smart Asset Optimization: Excellent
Needle Cloud provides significant automated optimization: LOD generation, mesh optimization, extensive texture compression (Basis Universal, WebP, JPG, PNG) and resizing options.
<model-viewer>
Smart Asset Optimization: Yes
Handles progressive loading and encourages use of optimized formats like Draco and Basis Universal textures.
Sketchfab
Smart Asset Optimization: Yes
Performs automatic mesh optimization, texture compression (including Basis Universal), and geometry processing upon upload to ensure performant viewing.
Mesh and Texture LODs
Excellent
Needle
Mesh and Texture LODs: Excellent
Supports automatic mesh simplification, level-of-detail generation and automatic texture compression with multiple quality levels.
<model-viewer>
Mesh and Texture LODs: No
Relies on optimization being done in the source glTF file; no dynamic LOD system.
Limited
Sketchfab
Mesh and Texture LODs: Limited
Automatically generates texture LODs for viewing of models. Does not create mehs LODs or GPU-compressed textures.
XR Support (AR/VR/Spatial)
VR Support (WebXR)
Needle
VR Support (WebXR): Yes
Supports VR headsets via the WebXR standard.
Limited
<model-viewer>
VR Support (WebXR): Limited
Supports viewing models in VR via WebXR, without interactivity.
Limited
Sketchfab
VR Support (WebXR): Limited
Built-in support for viewing models in VR via WebXR; no interactivity.
AR Support (WebXR)
Needle
AR Support (WebXR): Yes
Supports markerless WebAR on compatible Android devices via the WebXR standard.
Limited
<model-viewer>
AR Support (WebXR): Limited
Provides an AR button for viewing models in AR on compatible Android devices (via WebXR), without interactivity.
Limited
Sketchfab
AR Support (WebXR): Limited
Provides an AR button for viewing on compatible Android devices (WebXR); no interactivity..
AR Support (iOS)
Needle
AR Support (iOS): Yes
Supports interactive markerless WebAR on iOS devices via WebXR.
Limited
<model-viewer>
AR Support (iOS): Limited
Provides an AR button for viewing static models in AR on iOS using Apple's AR Quick Look.
Limited
Sketchfab
AR Support (iOS): Limited
Provides an AR button using AR Quick Look on compatible iOS devices; no interactivity.
AR Support (visionOS)
Needle
AR Support (visionOS): Yes
Explicit support for creating spatial computing experiences deployable on visionOS.
Limited
<model-viewer>
AR Support (visionOS): Limited
Provides an AR button for viewing static models in AR on iOS using Apple's AR Quick Look.
Limited
Sketchfab
AR Support (visionOS): Limited
Only basic USDZ conversion supported, no interactivity.
AR Tracking Types
Surface
Image
Needle
AR Tracking Types: Surface, Image
Supports World Tracking via the WebXR standard on compatible devices. Image tracking is supported on iOS AR but requires a device-specific flag for Android AR.
Surface
<model-viewer>
AR Tracking Types: Surface
Supports World Tracking via WebXR (Android) and surface placement via AR Quick Look (iOS).
Surface
Sketchfab
AR Tracking Types: Surface
Supports World Tracking from inside
Ecosystem & Support
Official Support Availability
Needle
Official Support Availability: Yes
Dedicated support available for licensed users.
<model-viewer>
Official Support Availability: No
Support primarily through GitHub issues and community channels.
Sketchfab
Official Support Availability: Yes
Support available, especially for paid plan users.
Learning Resources
Needle
Learning Resources: Yes
Extensive documentation, tutorials, live samples, and active community support.
Good
<model-viewer>
Learning Resources: Good
Excellent documentation site serves as the primary learning resource.
Good
Sketchfab
Learning Resources: Good
Help Center, blog, and community forums offer resources.
License
Commercial
Needle
License: Commercial
Commercial license required for full features and deployment. Free evaluation available.
Open Source
<model-viewer>
License: Open Source
Available under the Apache License 2.0.
Commercial
Sketchfab
License: Commercial
Offers free and paid subscription tiers. Acquired by Epic Games.

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