See how Needle, 8th Wall, and Rooom compare across key features and capabilities for usage on the web and creating XR experiences for designers, developers and teams.
View all platform comparisonsWeb-first runtime integrated with Unity and Blender plugins, complemented by Needle Cloud for optimization and hosting. Needle | A commercial platform specializing in high-quality, markerless WebAR experiences, featuring a cloud editor and advanced tracking capabilities. 8th Wall | An enterprise-focused web platform offering integrated no-code/low-code tools for creating 3D/AR/VR experiences like virtual showrooms, product presentations, and events. Rooom | |
---|---|---|---|
Core Platform & Workflow | |||
Solution Type | 3D Engine Cloud Platform Optimization Tool Web Component Needle Solution Type:
3d-engine, cloud-platform, authoring-tool, optimization-tool, web-component A comprehensive suite including a runtime engine, cloud services for optimization/hosting, authoring via Unity/Blender plugins, and embeddable web component output. | Cloud Platform 3D Engine 8th Wall Solution Type:
cloud-platform, authoring-tool, 3d-engine A comprehensive platform providing AR tracking engine, cloud-based IDE (Cloud Editor, Niantic Studio), hosting, and specialized AR features. | Cloud Platform 3D Engine Rooom Solution Type:
cloud-platform, authoring-tool, 3d-engine An all-in-one platform ('Enterprise Metaverse') providing a CMS, visual editors, hosting, and underlying rendering technology for business use cases. |
Made for the web | Needle Made for the web:
Yes Built from the ground up for the web, focusing on fast loading, efficient rendering, and cross-platform web deployment. | 8th Wall Made for the web:
Yes Specifically optimized for delivering AR experiences through mobile web browsers. | Limited Rooom Made for the web:
Limited Viewers suitable for business applications. Load times are relatively high, since the viewer builds on Unity's WebGL platform. |
Typical Workflows | Unity Editor Blender Editor Code HTML Asset Upload Needle Typical Workflows:
Unity Editor, Blender Editor, Code, HTML, Asset Upload Primary workflow involves using Unity or Blender as the authoring environment, exporting scenes and logic. Custom scripts (TypeScript/JavaScript) extend functionality. | Web Editor Code 8th Wall Typical Workflows:
Web Editor, Code Development occurs in the Cloud Editor or Niantic Studio using JavaScript, HTML, CSS, often integrating with libraries like A-Frame or three.js. | Web Editor Visual Editor Rooom Typical Workflows:
Web Editor, Visual Editor Content Management System and visual tools for creating experiences without coding. |
Use with Unity | Needle Use with Unity:
Yes Deep integration with Unity Editor via dedicated plugin, allowing export of scenes, C# scripts (transpiled), materials (Shader Graph), animations, and components. | 8th Wall Use with Unity:
No Focuses on web technologies with a custom editor. | Rooom Use with Unity:
No Imports standard asset formats. |
Use with Blender | Needle Use with Blender:
Yes Integration with Blender via addon, supporting export of scenes, materials, animations, and custom logic nodes. | 8th Wall Use with Blender:
No Imports standard 3D asset formats like glTF. | Rooom Use with Blender:
No Imports standard asset formats. |
Interactivity Building Blocks | Needle Interactivity Building Blocks:
Yes Includes a rich set of components for common interactions, animations, and UI elements. | 8th Wall Interactivity Building Blocks:
Yes Provides AR-specific components for common interactions and UI elements in WebAR experiences. | Rooom Interactivity Building Blocks:
Yes Provides templates and interactive components for common experiences like product showcases, virtual events, and virtual tours. |
Extensible with Coding | Needle Extensible with Coding:
Yes Uses TypeScript with full IDE support in both Unity and standalone projects. | 8th Wall Extensible with Coding:
Yes JavaScript API for creating AR experiences, with integration for Three.js, A-Frame, or Babylon.js. | Rooom Extensible with Coding:
No Primarily a no-code platform with template-based creation system. |
Engine Capabilities | |||
Physically-Based Rendering | Needle Physically-Based Rendering:
Yes Supports Physically Based Rendering (PBR), custom shaders (via Unity Shader Graph export), lighting, and post-processing effects. | Limited 8th Wall Physically-Based Rendering:
Limited Rendering quality depends on the capabilities of the integrated engine. The Studio material model does not support all common PBR features. | Good Rooom Physically-Based Rendering:
Good Aimed at producing visually appealing product visualizations and virtual environments. |
Component System | Needle Component System:
Yes Leverages the component-based architecture of Unity/Blender, extended with custom web-specific components. | 8th Wall Component System:
Yes Depends on the integrated rendering framework (e.g., A-Frame uses ECS). | Rooom Component System:
No Uses an internal system managed by the platform's CMS/editor. |
Built-in Networking | Needle Built-in Networking:
Yes Built-in real-time networking for multiplayer and collaborative applications. | 8th Wall Built-in Networking:
No Networking needs to be implemented using external libraries or services. | Rooom Built-in Networking:
Yes Includes networking for shared virtual events and showrooms. |
Timelines and Sequencing | Needle Timelines and Sequencing:
Yes Supports timeline-based sequencing, complex animations, animator state machines, blending, and more. | 8th Wall Timelines and Sequencing:
No No built-in timeline or sequencing system, relies on manual animation code or framework features. | Rooom Timelines and Sequencing:
No Basic event-based triggers and animations for interactions, but no comprehensive timeline system. |
Animation Controls | Needle Animation Controls:
Yes Supports complex animations authored in Unity (Animator, Timeline) or Blender and exports them for the web. | 8th Wall Animation Controls:
Yes Animation capabilities depend on the chosen rendering engine. | Rooom Animation Controls:
Yes Supports product animations, avatar interactions, and potentially environment animations. |
Animated Materials | Needle Animated Materials:
Yes Supports material animations, shader graph, and procedural material effects. | Via Framework 8th Wall Animated Materials:
Via Framework Depends on the underlying framework used (Three.js, A-Frame, etc.). | Rooom Animated Materials:
No Limited to pre-built templates and imported animations. |
Audio Playback | Needle Audio Playback:
Yes Supports spatial audio configured via Unity/Blender components. | 8th Wall Audio Playback:
Yes Audio capabilities depend on the chosen rendering engine. | Rooom Audio Playback:
Yes Includes audio capabilities for environments and events. |
Video Playback | Needle Video Playback:
Yes Supports video textures and playback controlled via components. | 8th Wall Video Playback:
Yes Supports video textures through integrated rendering engines. | Rooom Video Playback:
Yes Supports integrating video content into virtual spaces and events. |
Physics Integration | Needle Physics Integration:
Yes Integrates with physics engines, configured via Unity/Blender components. | 8th Wall Physics Integration:
Yes Physics capabilities depend on the chosen rendering engine. | Rooom Physics Integration:
No Only basic interactions/collisions within the platform's scope, not exposed physics engine. |
glTF 3D Support | Excellent Needle glTF 3D Support:
Excellent Uses glTF as its core runtime format and supports import of various formats (FBX, USD, VRM etc.) which are converted. | 8th Wall glTF 3D Support:
Yes Supports loading glTF assets. | Limited Rooom glTF 3D Support:
Limited Supports a subset of glTF as a core format for asset import. |
Custom User Interfaces | Needle Custom User Interfaces:
Yes Facilitates creation of UI using standard HTML/CSS and frontend frameworks, integrated with the 3D scene. | Limited 8th Wall Custom User Interfaces:
Limited UI is typically created using HTML/CSS overlays or the UI system of the chosen rendering engine. | Limited Rooom Custom User Interfaces:
Limited Provides templates and customization options within the platform's UI framework. |
Web Integration & Deployment | |||
Web Component | Needle Web Component:
Yes Exports projects as standard web components (<needle-engine> tag) for easy embedding into any HTML page or web application. | 8th Wall Web Component:
No Experiences are typically loaded via the 8th Wall JS library. | Rooom Web Component:
No Offers embedding solutions, but not standard web components. |
PWA Support | Needle PWA Support:
Yes Being web-native, Needle Engine projects can be easily included in Progressive Web Apps for offline capabilities and installation. | 8th Wall PWA Support:
No WebAR experiences created with 8th Wall can be integrated into Progressive Web Apps. | Rooom PWA Support:
No The platform itself is web-based. |
HTML/CSS Integration | Excellent Needle HTML/CSS Integration:
Excellent Designed to seamlessly integrate with HTML, CSS, and frontend frameworks (React, Vue, Svelte etc.), allowing blending of 2D UI and 3D content. | 8th Wall HTML/CSS Integration:
Yes Allows overlaying HTML/CSS elements for UI. | Limited Rooom HTML/CSS Integration:
Limited Focus is primarily on experiences within the Rooom platform. |
Host Anywhere | Needle Host Anywhere:
Yes The core runtime can be self-hosted on any static server. Needle Cloud features (optimization, hosting, analytics) require the cloud service. | 8th Wall Host Anywhere:
No Requires the 8th Wall platform for tracking and hosting. | Rooom Host Anywhere:
No Experiences are hosted on the Rooom platform (cloud or optional on-premise). |
Asset Hosting | Needle Asset Hosting:
Yes Needle Cloud provides managed hosting and CDN delivery for optimized assets. | Rooom Asset Hosting:
Yes Assets are hosted as part of the platform service. | |
App Hosting | Needle App Hosting:
Yes Needle Cloud provides managed hosting and CDN delivery for optimized applications. | Required 8th Wall App Hosting:
Required Using the 8th Wall platform requires hosting on 8th Wall's servers. | Required Rooom App Hosting:
Required Experiences can only be hosted on the Rooom platform. |
Performance & Optimization | |||
Engine Size | Medium Needle Engine Size:
Medium Optimized runtime aims for minimal footprint, size depends on included features. | Medium 8th Wall Engine Size:
Medium Includes sophisticated AR tracking libraries. | Medium Rooom Engine Size:
Medium Platform includes rendering, interaction, and other components. |
Loading Performance | Excellent Needle Loading Performance:
Excellent Rapid development cycles and fast loading times through optimized runtime and asset handling. | Moderate 8th Wall Loading Performance:
Moderate Loading time depends on experience complexity and network conditions. | Moderate/Fast Rooom Loading Performance:
Moderate/Fast Advertises fast loading times as a feature. |
Runtime Performance | Excellent Needle Runtime Performance:
Excellent Designed for efficient rendering performance across desktop, mobile, and XR devices. | Good 8th Wall Runtime Performance:
Good Offers robust and performant AR tracking, overall performance also depends on rendering complexity. | Good Rooom Runtime Performance:
Good Optimized for common business use cases like showrooms and product displays. |
Smart Asset Optimization | Excellent Needle Smart Asset Optimization:
Excellent Needle Cloud provides significant automated optimization: LOD generation, mesh optimization, extensive texture compression (Basis Universal, WebP, JPG, PNG) and resizing options. | 8th Wall Smart Asset Optimization:
No The platform handles some processing, but optimization relies on preparing assets beforehand. | Rooom Smart Asset Optimization:
No Basic asset processing upon upload. |
Mesh and Texture LODs | Excellent Needle Mesh and Texture LODs:
Excellent Supports automatic mesh simplification, level-of-detail generation and automatic texture compression with multiple quality levels. | 8th Wall Mesh and Texture LODs:
No Relies on optimization being done before asset upload; no dynamic LOD system. | Rooom Mesh and Texture LODs:
No Platform does automatically apply asset compression, but no additional optimizations happen before upload. Paid optimization services are available. |
XR Support (AR/VR/Spatial) | |||
VR Support (WebXR) | Needle VR Support (WebXR):
Yes Supports VR headsets via the WebXR standard. | 8th Wall VR Support (WebXR):
No Primary focus is WebAR. | Rooom VR Support (WebXR):
Yes Supports VR viewing for immersive spaces and events. |
AR Support (WebXR) | Needle AR Support (WebXR):
Yes Supports markerless WebAR on compatible Android devices via the WebXR standard. | 8th Wall AR Support (WebXR):
Yes Provides markerless AR for Android, but requires additional camera permissions and uses more CPU and GPU resources. | Rooom AR Support (WebXR):
Yes Supports AR viewing, particularly for product presentations. |
AR Support (iOS) | Needle AR Support (iOS):
Yes Supports interactive markerless WebAR on iOS devices via WebXR. | 8th Wall AR Support (iOS):
Yes Provides markerless AR for iOS, but requires additional camera permissions and uses more CPU and GPU resources. | Limited Rooom AR Support (iOS):
Limited Supports AR viewing for products on iOS, but not for interactions. |
AR Support (visionOS) | Needle AR Support (visionOS):
Yes Explicit support for creating spatial computing experiences deployable on visionOS. | 8th Wall AR Support (visionOS):
No Focus is on mobile WebAR. | Limited Rooom AR Support (visionOS):
Limited Support for 3D models on VisionOS, but not for interactions. |
AR Tracking Types | Surface Image Needle AR Tracking Types:
Surface, Image Supports World Tracking via the WebXR standard on compatible devices. Image tracking is supported on iOS AR but requires a device-specific flag for Android AR. | Surface Image Face VPS 8th Wall AR Tracking Types:
Surface, Image, Face, VPS Offers a comprehensive suite of advanced AR tracking capabilities, including location-based VPS. | Surface Rooom AR Tracking Types:
Surface Supports standard markerless AR for product placement. |
Ecosystem & Support | |||
Official Support Availability | Needle Official Support Availability:
Yes Dedicated support available for licensed users. | 8th Wall Official Support Availability:
Yes Support available through paid plans. | Rooom Official Support Availability:
Yes Support included with paid plans. |
Learning Resources | Needle Learning Resources:
Yes Extensive documentation, tutorials, live samples, and active community support. | Good 8th Wall Learning Resources:
Good Offers project library, documentation, and tutorials. | Good Rooom Learning Resources:
Good Provides resources geared towards using the platform's no-code tools. |
License | Commercial Needle License:
Commercial Commercial license required for full features and deployment. Free evaluation available. | Commercial | Commercial Rooom License:
Commercial Commercial platform with tiered pricing, including a free entry-level plan. |